I have never seen the MTV logo used to spell out words for a Channel ID. To emphasize the roots of MTV, I chose to create the phrase "My World With Music" with a rotating 3D logo and shot in a first-person style fit for social media.

Project Credits
 

Creative Director / Director
Jon Newman

Type Builder
Dorothy Tang

Editor
Weixi Zeng

Director of Photography
Nicole Liao
 

Grip
Steve Birnbaum

Production Assistant
Gina Chou

Extra Help
Keewei Chin

BTS_MTV_1BTS_MTV_1
BTS_MTV_2BTS_MTV_2
BTS_MTV_3BTS_MTV_3
BTS_MTV_4BTS_MTV_4
BTS_MTV_5BTS_MTV_5
BTS_MTV_6BTS_MTV_6
BTS_MTV_7BTS_MTV_7
BTS_MTV_8BTS_MTV_8
BTS_MTV_9BTS_MTV_9
BTS_MTV_10BTS_MTV_10
BTS_MTV_11BTS_MTV_11
BTS_MTV_12BTS_MTV_12